Friday 14 December 2012

Facebook Now Allows Facebook Marketers To Duplicate Adverts Across Numerous Accounts

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Facebook’s ads manager tool now provides marketers with a “create similar ad” option, which copies the same advert across separate accounts.

So, for example, a brand can now copy an advert from its main company account onto the account of one of its individual branches.
Companies have the option of duplicating both the advert and the targeting data, just the targeting data, or using different audiences for different accounts.
The upgrade even allows users to change the type of Facebook advert, but keep the information the same: Page Ads, Page Post Ads, Page Like Stories and Page Post Like Stories are all interchangeable.

If, for any reason, an administrator has to leave an advert unfinished, the option to return and complete the advert will remain at the top of the News Feed.
The “All Campaigns” page has also been improved, so that the status of adverts is visible as text rather than as a play/pause symbol. finally, the “Daily Activity” measurements have become more detailed.
The update was first noticed by aimClear’s Merry Morud, who has taken detailed screenshots of the improved service.

Does the updated ad manager help you advertise your business?

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