Campalyst, a tweet plugin by Google Analytics can help you find out which of your tweets generate the most traffic for your website, and from which users.
The plugin synthesizes very smoothly with Google Analytics which gives detailed information about your Twitter referral activity.
Although there is a free version of the plugin, it’s recommended that potential users of the service try out the Pro version. The free version gives data on ten tweets that have taken place within the past five days.
The
free version searches the first ten tweets in Google Analytics from
whatever time range has been selected. Most of the time these will be
the top ten tweets by the number of visits that have been generated. The Pro version of the software is not limited by certain restrictions of the free version and only costs $5 a month. For a how to guide, click here.
CEO and Co-founder of Campalyst, Jay Kazanins, says that they “will store resolved tweets from the day of their registration (only the tweet IDs are stored, no other data is passed from Google Analytics to our servers); thus, over time they will be able to look at a period longer than 5-7 days.”
When registering for the Pro version, users can select up to five different Google Analytics profiles (five different websites for example or all for the same site).
Campalyst say that they are just “trying to make the life of social media marketers easier and help them make data-driven decisions.”
What do you make of these analytics? Will you be using them?
Let us know your thoughts in the comments below
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